Internet Marketing

Be Kind to Your Users: Calendar Event Edition

Shareable Calendar Event Should Not Frustrate your Attendees Is it as frustrating for you as it is for me? You’ve registered for an event and they send you that confirmation email. You’re all excited and want to immediately get it into your calendar. One of several things happen here: The event planner did not include …

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Rich Snippets & Breadcrumbs With UTF-8 characters

Adding Facebook-like Personalization to Your Rich Snippets While doing a quick search for the Google Rich Snippets testing tool, I saw this in the 2nd position of the SERP. It’s a page that lets you put annoying graphical characters into your rich snippets of data – specifically the rich snippet markup for breadcrumb links on …

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Techs are from Mars, Marketers are from Venus (Geak Speak)

New Years’ Resolutions: Internal Marketing Communications Geek Speak: Marketing communications involves internal messaging too The Technical Web Analyst’s New Year’s resolution: “This year, I’m going to stop bickering with the marketing team and try to get along with them better.” The Marketing exec’s new year’s resolution: “This year I’m going to try to understand those …

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Micro-hoo! Can Microsoft really buy the world?

Apparently, Microsoft is frustrated with being #3 behind Google, offering today to buy Yahoo! for $44.6 Billion in cash and stocks. this bid came right after Yahoo! reported a weak fourth-quarter, saw its stock price close at its lowest in four years and announced a plan to cut 1,000 jobs. If Yahoo! CEO Jerry Yang …

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