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Thom Craver
Thom Craver

Product & Growth Strategist • Keynote Speaker • Instructor

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Thom Craver
Thom Craver

Product & Growth Strategist • Keynote Speaker • Instructor

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  • Page 10

AmEx Gets It and Spreads It To Small Business…

Internet Marketing / Thom Craver

The Mobile Disc Jockey Service I co-own has a credit line with American Express. Being that it has nothing to do with Search Engine Marketing (not outwardly, at least), I found it odd to find the following email in the separate inbox I keep for that busienss: Web Marketing Contest for Delta Cardmembers.

AmEx Gets It and Spreads It To Small Business… Read More »

AdWords Doesn’t Look Tightened

Google, Internet Marketing, PPC / Thom Craver

Ok, so despite my last post on AdWords, it doesn’t appear that Google truly has their system quite in place. If they think they do have a system in place, it needs to be re-examined.I recently performed a search for a friend of mine. He was looking for menu covers for his restaurant. The phrase

AdWords Doesn’t Look Tightened Read More »

In Your Face Marketing Still Works

Marketing / Thom Craver

Ok, so I’m usually the cynic on thowing a big sign saying “buy me, I’m cool.” If someone approaches me with a truly good product, I’m still the jerk and don’t bend easily. So why is it then that on a late-night run to Wegmans for only milk and cat food, am I so tempted

In Your Face Marketing Still Works Read More »

Google AdWords Raises the Bar … and the Price

Google, Internet Marketing, PPC / Thom Craver

The “Google Dance” now has new meaning for Google’s AdWords customers. In their ever-evolving quest to better the Web, Google is now forcing their customers to not only write good, quality ads (using 2 lines of 35 characters each), but now their forcing them to link their ads to an equally high-quality landing page. This

Google AdWords Raises the Bar … and the Price Read More »

What It’s All About

Uncategorized / Thom Craver

And we’re off and running. I guess this is, however, a good place to talk about what I will be talking about in the near future. (Did you catch that?) I am the former owner of a Web hosting and development and marketing firm. I merged the company with another interactive marketing firm in 2004.

What It’s All About Read More »

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