Previous Conference Presentations and Speaking Engagements

• Google Analytics as Business Intelligence

Digital Summit, Minneapolis (Aug)

• Actionable Analytics Masterclass
• Pro Tips for Measuring User Behavior

Advanced Search Summit, Washington D.C. (Sep)

• Search Engine Journal Ask an SEO Panel

Digital Summit, Charlotte (Oct)

• Pro Tips for Measuring User Behavior

2018

Conductor C3 (Mar)

• The Modern Search Marketer: Thinking Outside the SEO Box panel

Digital Summit, Salt Lake City (Apr)

• Actionable Analytics Masterclass
• The Digital Marketer’s Toolkit
• Measuring the Moment: Pro tips for monitoring user behavior

Digital Summit, Kansas City (May)

• Actionable Analytics Masterclass
• The Digital Marketer’s Toolkit

Digital Summit, Salt Lake City (May)

• Actionable Analytics Masterclass
• The Digital Marketer’s Toolkit
• Measuring the Moment: Pro tips for monitoring user behavior

Digital Summit, Atlanta (May)

• Actionable Analytics Masterclass

Digital Summit, Denver (Jul)

• Actionable Analytics Masterclass
• The Digital Marketers Toolkit

Digital Summit, Chicago (Sep)

• Actionable Analytics Masterclass
• The Digital Marketers Toolkit

Internet Summit, Raleigh (Nov)

• Actionable Analytics Masterclass
• The Digital Marketers Toolkit

Digital Summit, Dallas (Dec)

• Actionable Analytics Masterclass
• The Digital Marketers Toolkit

2017

Conductor C3 (Mar)

• Moments That Matter: 4 Tricks for Measuring Your Website

SMX Advanced, Seattle (Jun)

• The Powerful (And Delicate) Art of Targeting Individuals

Digital Summit, Kansas City (Jul)

• Actionable Analytics: Data-driven decision making to attain your business objectives

Digital Summit, Minneapolis (Aug)

• Actionable Analytics: Data-driven decision making to attain your business objectives

SMX New York (Oct)

• The Powerful (And Delicate) Art of Targeting Individuals
• Best Of Show: Top SMX Takeaways

Raleigh SEO Meetup (Nov)

• Keynote: Web Analytics and Measuring User Behaviors with Thom Craver

Internet Summit, Raleigh (Nov)

• Actionable Analytics: Data-driven decision making to attain your business objectives (training workshop)
• Measuring the Moment: Pro tips for monitoring user behavior

Digital Summit Dallas (Dec)

• Measuring the Moment: Pro tips for monitoring user behavior

2016

When a non-website-savvy PR person learns something from a Google SEO/SEM seasion, @thomcraver is a damn good speaker #gsobdms16

— Kay Maghan (@OKayGoPR) February 25, 2016

Gulf Shores, Orange Beach Digital Marketing Summit (Feb)

• Keynote: Digital Marketing and SEO
• Measuring Success with Web Analytics
• Google Analytics Boot Camp (4-hour master class)

ClickZ Live New York (Mar)

• Advanced Analytics (4-hour executive training)

L&T Marketing Analytics Workshop (May)

• Web Analytics Round Table Discussion

2015

ClickZ Live New York (Mar)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

ClickZ Live Toronto (Jun)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

Agents of Change (Sep)

• Making SEO Work … No, Really!

ClickZ Live Chicago (Nov)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

2014

SES London (Feb)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

ClickZ Live New York (Mar)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

ClickZ Live Toronto (Mar)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)
• Digital Campaign Power Toolkit

ClickZ Live San Francisco (Aug)

• The Analytics Swiss Army Knife
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

ClickZ Live Chicago (Nov)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

2013

ClickZ Live New York (Mar)

• Driving Consumer Insights with Mobile Analytics
• Web Analytics Deep Dive: Telling Your Story With Data
• Web Audit Site Clinic
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

TEDx Flour City (Jun)

• Checking in to Give Back

ClickZ Live Toronto (Jun)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)
• Analytics Attack

ClickZ Live San Francisco (Aug)

• The Analytics Swiss Army Knife
• Growth Hacking and Data Collection: Growing Your Customer Base Online

ClickZ Live Chicago (Nov)

• Growth Hacking and Data Collection: Growing Your Customer Base Online
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

2012

SES New York (Mar)

• Tools of the Trade for SEO
• Introduction to Web Analytics
• SEO Is Dead, Long Live SEO
• Web Analytics Site Clinic
• Winning! Measuring Social Media
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

SES Toronto (Jun)

• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)
• Metrics for SEO
• Analytics Attack

TechMUNCH Toronto (Jul)

• SEO & Food Writing

SES San Francisco (Aug)

• SEO & Website Migrations
• Web Analytics Deep Dive: Telling Your Story With Data
• Understanding the Mobile Customer
• SEO Tools of the Trade
• Growth Hacking and Data Collection: Growing Your Customer Base Online

SES Chicago (Nov)

• An Introduction to Web Analytics
• Web Analytics Deep Dive: Telling Your Story With Data
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)

Social Media Club – Chicago (Nov)

• Social Media For the Win

2011

SES New York (Mar)

• Introduction to Analytics

SES Toronto (Jun)

• The Panda-pocalypse Survival Guide for Canadian SMBs

SES San Francisco (Aug)

• Introduction to Analytics
• SEW Labs – Advanced Search Engine Marketing Tools & Tactics
• How To Collect, Interpret and Use Your Web Analytics Data (4-hour executive training)