Thom Craver

Lately, there has been a lot of discussion on search neutrality and whether or not Google’s results favor its own products. There’ been even more discussion on whether or not search engines should be regulated by some government agency, both domestically and all over Europe. Danny Sullivan of Search Engine Land has been covering this story at great length. His most recent coverage actually tested the waters, comparing search queries and Google’s results against that of a relatively recent search bias [...]

Do you know your log file from your analytics? Can you tell the difference between a visit and a hit? Find out the answers to these questions and more from yours truly during the Introduction to Analytics session at Search Engine Strategies New York March 22, 2011. The New York City SES is one of  - if not the – largest conferences on Search Engine Marketing you’ll find. If you’ve never been to an SES before, New York is the event [...]

What does this really mean? iPhone users have a choice – more reliable phone calls or using voice and data at the same time. The naysayers suggest Verizon’s network will buckle under the iPhone pressure, just like AT&T.  Verizon announced the addition of 10 new towers to the Midwest area Monday. Tuesday they announced the iPhone and assured customers the network could handle the increased load. Wednesday they announced 16 new towers in the New York Metro area. Most of [...]

If you have Android 2.2, you may have noticed an update to Google Voice Search. The big change is an opt-in service that allows Google to help recognize your patterns of speech.  Like Dragon Naturally Speaking and other speech recognition software that have come before, you can train the speech engine – in this case Google – to recognize the nuances of your dialect or manner of speaking. If you’re not familiar with Android’s speech recognition, you speak to your [...]

How do I go viral? It’s the Holy Grail question of every content provider. The Google Mobile Ads team is trying to help. Enter the official Google Mobile Ads YouTube Channel.   If you’re an app developer, get tips from others who have been there before you. Experts in viral apps provide advice and lessons on how they got to the top and how you can, too. In a post announcing the new Mobile Ads channel, Google toted a video [...]